1. How often are you changing your email signature?
2. How are you alternating the architecture of your writing?
3. Are you making cuts every 6-10 seconds during your videos?
4. Are your Powerpoint slides engaging, funny and unexpected?
5. How often are you changing the closing line to your blog posts?
6. Are you using teasers and bumpers in the beginning of your videos?
7. How are you practicing predictable unpredictability in your marketing?