YOU WRITE: Have you seen this article about your company yet?
THEY THINK: Wait … there was an article about my company? Sweet! I hope it was positive!
YOU WRITE: I saw something that made me think of you…
THEY THINK: Really? Hmm … I wonder what makes other people think of ME?
YOU WRITE: Man, I sure hope you’ve already seen this…
THEY THINK: Eep! Did I miss something important?
YOU WRITE: I thought of you when I read this…
THEY THINK: I wonder if I’ve already seen it…?
YOU WRITE: I thought of you when I saw this…
THEY THINK: I wonder what this is…?
YOU WRITE: I was thinking about you the other day.
THEY THINK: Really? Cool! Tell me more. I like being thought about…
YOU WRITE: I was thinking about your business the other day.
THEY THINK: Ooh! This could be good…
YOU WRITE: Someone paid you a compliment yesterday.
THEY THINK: Hooray! Let’s see who loves me…
YOU WRITE: I blogged about you the other day…
THEY THINK: Link love? Awesome! Let’s have a look-see…
YOU WRITE: When I saw this, I immediately thought of you!
THEY THINK: Gotta love mindshare…
YOU WRITE: Your ears should be ringing…
THEY THINK: Yes! My evil plan for market domination is totally working!
YOU WRITE: Your name came up in a conversation recently…
THEY THINK: Sweet! I’d like to hear more about this…
